Privacy Policy

Data Controller

For any questions regarding this Privacy Policy or the processing of your personal information, please contact us using the details above.

We may collect personal information that you voluntarily provide through our website, including:

• Full name
• Email address
• Phone number
• Message or enquiry details

We also collect certain technical information automatically when you visit the website, such as:

• IP address
• Browser type and version
• Device information
• Operating system
• Pages visited
• Time spent on pages
• Referral source
• Website interactions and events

This information helps us improve the website and understand how visitors use it.

We use your information to:

• Respond to enquiries submitted through our contact form
• Communicate regarding products and services you have requested
• Improve our website and user experience
• Monitor website performance and technical issues
• Analyse visitor behaviour and website traffic
• Maintain website security
• Comply with applicable legal obligations

We do not sell your personal information.

When you submit an enquiry through our website, the information you provide is used solely for responding to your request and maintaining business communication.

The information submitted through the contact form may include:

• Full name
• Email address
• Phone number
• Message

Only authorised EMB Materials personnel have access to this information.

Our website uses Google Analytics 4 (GA4) to better understand how visitors interact with our website.

Google Analytics may collect information including:

• Pages viewed
• Device information
• Browser information
• Approximate geographic location
• Session duration
• Website interactions

Google Analytics does not provide us with personally identifiable information unless you voluntarily submit it through our contact form.

Our website uses Google Tag Manager (GTM) to manage website tags and analytics services.

Google Tag Manager itself does not collect personal information. It simply enables the loading and management of analytics and marketing tools on our website.

We may use advertising and remarketing technologies in the future, including services provided by:

• Google Ads
• Meta (Facebook and Instagram)

These services may use cookies and similar technologies to:

• Measure advertising performance
• Understand user interactions
• Deliver relevant advertisements
• Build anonymous audience insights
• Improve future marketing campaigns

Where required by applicable law, these technologies will only be activated after your consent has been obtained through our cookie consent mechanism.

Our website uses cookies and similar technologies to improve functionality, analyse website performance and support future advertising activities.

Cookies may include:

• Essential cookies
• Analytics cookies
• Performance cookies
• Marketing cookies (where applicable)

You may manage your cookie preferences through the cookie settings available on our website.

We may share information with trusted service providers that help us operate our website and business, including:

• Website hosting providers
• Analytics providers
• Cloud infrastructure providers
• Customer communication services
• Marketing and advertising platforms (where applicable)

These providers process information only as necessary to provide their services.

We may also disclose information where required by law.

We retain personal information only for as long as reasonably necessary to:

• Respond to enquiries
• Maintain business records
• Fulfil legal obligations
• Resolve disputes
• Protect our legitimate interests

We implement reasonable technical and organisational measures to protect personal information from:

• Unauthorised access
• Loss
• Misuse
• Disclosure
• Alteration
• Destruction

While no online service can guarantee absolute security, we continually work to protect your information.

Depending on applicable data protection laws, you may have the right to:

• Access your personal information
• Request correction of inaccurate information
• Request deletion of your information
• Restrict processing
• Object to processing
• Withdraw consent where processing relies on consent
• Request a copy of your personal information

To exercise any of these rights, please contact us using the details provided above.

Our website may contain links to external websites.

We are not responsible for the privacy practices or content of third-party websites. We encourage you to review their privacy policies before providing personal information.

We may update this Privacy Policy periodically to reflect changes in legal requirements, technology or our business operations.

Any updates will be published on this page together with the revised effective date.

If you have any questions regarding this Privacy Policy or the processing of your personal information, please contact: